About us
Explore our story, where passion meets purpose, guiding everything we do with unwavering dedication and a visionary spirit.
who we are
We are the best-in-class global beauty partner engaging with brands and talents through global partnerships, licensing, joint-ventures and distribution. Our name stands for our strong commitment to sustainability and social responsibility, integral parts of our business model.
Discover our multiple expertise.
We engage with brands and talents across various business models to create and bring their beauty products to the consumers worldwide.
We incubate new brands with established and emerging talents and founders. Our latest success is Blake Brown Beauty, created with Blake Lively.
We serve as a strategic partner for brands, encompassing product development, marketing, and distribution.
We operate as a non-profit strategic advisor to leading fashion brands and groups, with 100% of our proceeds donated to foundations we support.
vision
We craft beauty with
a purpose, powered by our expertise and innovative spirit.
UNIQUE VALUE PROPOSITION
We grow brands with four key points of differentiation
Beauty for every need
Fragrances, Makeup, Skincare, Haircare, Personal care.
We enable brands’ diversification across categories, backed by the best R&D partners.
Beauty with a story
We amplify brand narratives through brand-aligned marketing strategies that emotionally resonate with their audiences.
Reaching every consumer
We drive brand’s visibility by bridging the physical and digital realms across:
25,000 beauty stores
Own e-commerce
E-tailers & marketplaces
Advanced digital tools
Tailored for success
Licensing, Joint-ventures, Hybrid models, Distribution
We empower brands through flexible business models maximizing their control and shareholder value.
Values
At the core of what we do is the belief that breaking the rules of the game is more difficult but brings higher rewards.
We express our values every day in the way we work with our partners, clients and employees:
Respect means treating everyone with dignity, valuing diverse perspectives, and understanding the impact of our actions.
Trust builds through transparency, accountability and consistent action. It fuels innovation and encourages ownership.
We work towards shared goals, celebrate wins, and solve problems together. Building strong relationships is key to gaining trust.
Passion drives our excellence, and dedication ensures we deliver on promises. We take ownership and focus on results.
We encourage creativity and experimentation, always seeking new ideas, technologies and methods to stay ahead in the beauty industry.
in numbers
Discover the essential metrics that highlight our journey, showcasing the scale and
impact of our ongoing achievements worldwide.
4-Year Revenue
Expansion
7.0x
Employees
550
Countries covered
130+
Partner Brands
10+
Offices
15
Our Worldwide Presence
Operating distribution in over 130 countries,
GBB boast 15 offices and 550 employees worldwide.
Our key offices
- New york
11 East 44th street, ny, ny 10017, united states - PARIS
54 avenue hoche, 75008 paris, france - milan
corso italia 3, 20122 milano, italy - geneva
chemin de blandonnet 8, ch-1214 vernier, switzerland - london
2 kingdom street, london w2 6bd, United kingdom
GOVERNANCE & ETHICS
We are a multi-cultural organization with decades of managerial and
entrepreneurial experiences at international level both in luxury and in FMCG.
The way we matter and care
Today, every member of the GBB organization share the same purpose and values. While the world is constantly changing and our organization is growing, we created a value statement to ensure we always conduct ourselves with integrity.
It establishes a set of commitments that reflect our values and guide the way we operate.