Luxury

The Luxury division is a premier beauty licensee and global partner
for luxury brands.

We offer tailored services in creation, production, marketing, and global distribution designed to build unique and elevated brands with a commitment to excellence and meticulous execution.

Chopard, from Haute Jewellery to Haute Parfumerie.

Reknowned for its creativity, state-of-the-art technology and the virtuosity of its artisans, Chopard has become one of the leading names in the luury Swiss watch and jewellery industry. Chopard is also a pioneer in the field of sustainable luxury.

Give Back Beauty builds an elevated vision for Chopard Parfums, celebrating the precious through a harmonious blend of green glamour and sustainable practices. Jeweler and perfumer become one in a journey to luxury redefined.

‘More than dresses, we create dreams’. Elie Saab.

Elie Saab is today one of the world’s best-known couturiers, recognized for his fabulous dresses. He is the creator of exceptional encapsulating great moments of women’s lives.

From Couture to perfumes, Give Back Beauty captures the essence of the Couturier’s vision, translating it into exquisite olfactive masterpieces that are both timeless and unique. We sublimate the craft of perfumery, marrying the rigorous with the fabulous.

In October 2023, Give Back Beauty and Zegna announced a long-term license agreement for the creation, production, marketing and distribution of fragrances and cosmetics products under the ZEGNA brand worldwide.

Gildo Zegna, chairman and CEO of Zegna Group, said in a statement: ‘Give Back Beauty’s renowned multicategory expertise and attention towards both innovation and sustainability make it the ideal partner to develop new beauty products for men that are perfectly aligned with Zegna’s responsible DNA and unique identity.’

+30 years experience 
at LVMH, Goldman Sachs, Bain & Company, 
Selective Beauty, CB Beauty

Today, Mercedes-Maybach is a sub-brand that creates Mercedes-Benz automobiles in their most luxurious form.

The roots of the Maybach brand go back well over a hundred years (1921), when Wilhelm Maybach laid the cornerstone for a high-end automobile brand which quickly became a legend.

Discover the Maybach Haute Parfumerie collection, a set of six exclusive, non-gendered scents designed to bring Maybach core values to the refined world of haute perfumery.

Sustainably sourced ingredients, fair trade partnerships, and eco-friendly practices, including recycling glass and reusing ocean plastics, are integral to this collection.